Last week we attended BIME Pro – the Bilbao-based conference and showcase festival run by Lasttour – for the first time. Whilst in attendance, we discovered that Spain is a land of opportunities for emerging artists looking to build new audiences. With one of the highest concentrations of festivals – with over 150 recognised – the Spanish music industry are actively looking to expand relations with overseas talent. In this open and sunny environment we met amazing festivals such as Atlantic Fest, Bilbao BBK Live, Tomavistas and Vida who offer a new perspective on live music to their audience, while artist showcases took place across the town. BIME Pro’s conference also covered a wide range of themes catering to a local and international audience, with appearances from Creative Europe and PRS Foundation-supported Keychange programme, which aims to empower female artists and innovators across Europe. It’s safe to say that we’re looking forward to building further relationships with the Spanish industry in 2018.
This October we ventured to Mondo.NYC for our inaugural media partnership campaign. While the New York-based showcase festival is only two years old, founder Bobby Haber has years of experience being a founder of CMJ which he pushed firmly out onto the international stage. Hosted at the Kimmel Center Eisner & Lubin Auditorium of NYU, Mondo.NYC is both a festival and global business summit for music and tech industry insiders and innovators, and emerging artists and their fans. Safe to say, it certainly didn’t disappoint. We were delighted to host and take part in a panel on Music Journalism focusing on the issue of social media and how it has transformed the landscape for what the listening public wants and how it approaches music criticism.
Come the evening we were treated to great new artist showcases at so iconic venues around Manhattan. Read DIY’s report from the festival right here. http://diymag.com/2017/
For the third year running DIY was invited to be a media partner at Reeperbahn, the Hamburg-based conference and showcase festival, whilst also being asked to contribute to the judging of their prestigious Anchor Awards. The conference events offered up an extremely varied and useful insight into the growing global music community, with cross-border partnerships now opening up from USA to China with the help of organisations like South Korea’s KOCCA. A particular highlight was the interview by Greg Parmley of ILMC with Festival Republic’s Melvin Benn, while another came in the form of Liam Gallagher’s surprise appearance at the event. With so many new acts playing across the fest’s three day bill, it was difficult to choose just which artists to catch, but a selection of the most exciting performers were highlighted in DIY’s daily reviews Roll on our next trip in 2019! (Day 1, Day 2 Day 3). Roll on our next trip in 2019!.
This September, Sonic will bring together for the first time, DIY and Pirate Studios for «the Pirate Studios & DIY Presents Live session », when the Brighton band Demob Happy will be playing live from Pirate Studios in South London.
The entire live session will be streamed via Pirate’s revolutionary online gigging platform, Pirate Live. This intimate session will also be streamed live across Pirate studios and DIY social media channels, so you can enjoy their set from the comfort of your own home too.
All the action is going to take place on Wednesday 13th September, with things kicking off at 6.30pm.
After two successful years of partnership, Sonic bring together Jägermeister and DIY who are returning with the Jäger Curtain Call programmediy. This year again they will be giving, to a promising band, the opportunity to head into the studio, record a new track and play it live. But this year, the band will have the chance to play at the Jägerhaus at Bestival.
Having previously teamed up with TRAAMS, Kagoule, Bellevue Days and more, this time around it’s Brighton boys FUR who are front and centre. They headed to Tileyard Education Studios last month to record nostalgic track ‘If You Know That I’m Lonely’ – perfect or Bestival setting.
The tracks Happyness and will be premiered later this week at the Jägerhaus at Bestival on Friday as part of a line-up that also features Jäger Curtain Call alumni Kagoule and Bellevue Days, as well as Muncie Girls and Free Money.
Sonic has also put together the DIY x Bestival media partnership for 2017.
The @DIYMagazine team, the UK’s foremost new music heads descend on Worthy Farm, in Somerset to give you the latest news, interviews and nonsense with daily episodes from @Glastonburyfestivals. All the behind the scenes artist secrets revealed daily on the DIY podcast channel
Many thanks to UK Music team @TradegovUK and the organisers of @SXSW festival for inviting us to showcase such exciting emerging artists to an international audience of music industry and fans.
These partnerships have helped us expose artists at key moments in their careers supported by the reach of our music title @diymagazine.
Each event further grows our global media footprint, Facebook following alone is now over 250,000, and we look forward to other mutually beneficial music marketing partnerships with international partners over 2017.
At this year’s SXSW, DIY flew the flag for British music, introducing exciting new British acts through two emerging artist showcases. The shows, which book ended the 2017 festival, were supported by a multi-channel campaign, which also included the release of a bespoke newspaper, detailing some of the best British acts to be appearing on the bill, and at the festival itself.
It’s All Gone Brits Up is an eight-page newspaper designed and produced by DIY, in conjunction with publisher Sonic, which covers a selection of the most exciting UK talents – many of whom have been supported by the PRS Foundation – playing stages at SXSW, most of them for the first time in front of a US audience.
It was available to pick up for free across the UK Dept International Trade stands and throughout Austin venues where UK bands were playing, as well as at the British Music Embassy, located at the now legendary live venue Latitude 30 right in the heart of the festival, where DIY and Ticketweb hosted the first of DIY’s two showcases.
DIY , the music discovery media platform for a new generation, launches the Hello 2017 tour, to promote emerging artists across the UK. Headlined by the incredible Dream Wife, the tour has gone outside of London for the first with the help of PRS funding and is another step in our building long term support for the next generation of headliners.
On Sunday 2nd October, we’re putting on a massive 14+ party at Tufnell Park; DIY’s favourite bands are cramming into Boston Music Room – big names and some of the best fresh faces will share the same space, and everyone’s invited. Previous generations had their influencer brand (Melody Maker, NME, Smash Hits, Sounds, etc.) and, over the last thirteen years, DIY has become the music discovery media platform for a new generation of artists and fans who are passionate about music. DIY has now evolved from a magazine into a multi-channel discovery platform for artists to engage with their fans, with DIY Presents – our live platform – growing as a cornerstone to the programme. Starting with our new year ‘Hello‘ gigs, we have introduced all-dayers, and DIY are working with festivals, brands and industry bodies to give artists the support they need as they develop their fan bases – and bring a whole new ‘personal’ dimension to the Festival experience.